Tips, guides and insights on property photography, videography, aerial drone shoots, floor plans and marketing for estate agents and letting agents.

Laptop and smartphone showing social media property marketing content for estate agents

Social Media Marketing for Estate Agents -- The Strategy That Wins Instructions

Fifty-one per cent of UK buyers prefer agents with an active social media presence, and one in five Facebook vendor leads results in an instruction. If your agency is not showing up in feeds consistently, you are handing business to the agents…
Tablet displaying a 3D virtual tour of a property living room, representing virtual tour technology for estate agents

Virtual Tours -- The Listing Tool That Sells Properties Faster

Listings with virtual tours receive up to 87% more views and 95% more phone enquiries than those without. If your agency is not yet offering 3D virtual tours as standard, you are leaving instructions and buyer engagement on the table. The way…
Professional architectural floor plan of a modern British home

Why Floor Plans Are the Most Underrated Tool in Property Marketing

Ask buyers what they want to see on a property listing and floor plans come back near the top almost every time — yet they remain one of the most inconsistently provided and poorly executed elements of property marketing. Photography gets…
Aerial drone photograph of a rural English countryside estate with stone farmhouse and gardens

Aerial Drone Photography – Give Your Listings the Edge

There are angles that ground-level photography simply cannot capture — and for the right property, a single aerial shot can transform a listing from forgettable to unmissable. Drone photography has moved from novelty to necessity in property…
Videographer filming a beautiful Cotswold stone house exterior at golden hour

Property Video Tours – Why Agents Who Use Video Win More Listings

Property listings with video generate 403% more enquiries than those without — yet fewer than 4 in 10 agents currently use video as part of their marketing. If you're not using video, you're handing your competitors a significant advantage. Video…
Professional photographer shooting a bright living room interior in an English home

Why Professional Property Photography Wins More Instructions

In a market where buyers make split-second decisions on Rightmove and Zoopla, the quality of your listing photography isn't just a nice-to-have — it's the single biggest factor determining whether a property gets clicked or scrolled past. First…