Entries by merlin

Virtual Tours — The Listing Tool That Sells Properties Faster

Listings with virtual tours receive up to 87% more views and 95% more phone enquiries than those without. If your agency is not yet offering 3D virtual tours as standard, you are leaving instructions and buyer engagement on the table. The way buyers and tenants search for property has changed permanently. Research shows 62% of […]

Aerial Drone Photography – Give Your Listings the Edge

There are angles that ground-level photography simply cannot capture — and for the right property, a single aerial shot can transform a listing from forgettable to unmissable. Drone photography has moved from novelty to necessity in property marketing. For estate agents and letting agents in Oxfordshire — from Oxford city centre apartments to Cotswolds farmhouses […]

Property Video Tours – Why Agents Who Use Video Win More Listings

Property listings with video generate 403% more enquiries than those without — yet fewer than 4 in 10 agents currently use video as part of their marketing. If you’re not using video, you’re handing your competitors a significant advantage. Video has become one of the most powerful tools available to estate agents and letting agents, […]

Why Professional Property Photography Wins More Instructions

In a market where buyers make split-second decisions on Rightmove and Zoopla, the quality of your listing photography isn’t just a nice-to-have — it’s the single biggest factor determining whether a property gets clicked or scrolled past. First impressions in property no longer happen on the doorstep. They happen on a phone screen in a […]

EPC Reforms Delayed to 2027 – What Oxfordshire Landlords Need to Know

The government has confirmed that its planned overhaul of the Energy Performance Certificate (EPC) system will not now happen until the second half of 2027 — pushed back from the original October 2026 target. The delay follows engagement with industry stakeholders and affects how properties are assessed, rated, and compared. For landlords in Oxfordshire planning […]